Money can’t buy them love (or “how cash alone won’t cure Detroit”)

Yes, the big three auto makers are in a bad way. But money alone can’t solve their problems.

First, let’s be very clear, this is a product of our own making. If this was just a matter of tight credit and unmotivated buyers then all the auto makers would be hurting. Not the case.

There are several problems. First is that Detroit stopped leading the automotive world to pursue the easy dollar making large, inefficient vehicles. They lagged behind the other auto makers in their R&D of alternative fuels and technology. Instead of striving for efficiency, they happily sold America cars that stroked our cowboy, tough-guy, off-road, macho, bullshit ego

But they also are dealing with an auto workers union that is killing them. Retirement, benefits, and high wages make doing business hard. So they renegotiated, but the new deal doesn’t take effect until 2010.

So they want low interest loans so they don’t go bankrupt. Their case is if they file for chapter 11, then no one will want to buy their cars, which will propel them toward chapter 7 – shut down.

My gut reaction is to tell them to piss off. Beyond them reaping what they’ve sown, giving them money to continue to do the same thing that they have always done is not going to help.

How about this, we give $1000 tax rebates to people who buy efficient American cars. That way the big three have to compete for that money, and it spurs competition for greener vehicles. The US government could write 25 MILLION $1000 checks to help average people buy cars.

Even a straight loan would be alright IF the money comes with strings. Strong strings that will force them to drive their companies into the 21st century.

The big 3 going out of business is not an option that I enjoy. It would be a shock to our already hurting economy. 1.6 million workers would likley loose their jobs (our entire workforce is 140 million).

Of course Detroit will wine and bitch about not being able to retool to make more efficient cars. But who’s fault is that? Who had the poor vision to keep making cars like it was 1950? As Toyota and Honda were learning how to make electric motors, and fuel efficient cars, Ford released the Explorer, then the Expedition, then the ginormus Excursion. Chevy retooled their work truck, the Suburban, to become a 14MPG luxury SUV.

The way I see it, it time for Detroit to change or die.

5 Responses to “Money can’t buy them love (or “how cash alone won’t cure Detroit”)”

  1. Sharkey! Says:

    Meh.
    We’ve already let the electronics industry COMPLETELY go in America. Even Apple doesn’t manufacture here anymore.

    Let Detroit go. Then we can support the whole state of Michigan on Welfare and Medicaid!

    Why do I hear a big giant toilet flushing everywhere I go these days?


  2. ailec Says:

    You know, sometimes companies go under. It happens.
    Or they re-organize. For awhile it seemed like there was always some airline doing this.
    I agree with you, it’s a combination of things, the interplay of the big 3 telling “us” we needed SUVs, and the US literally buying into that. The unions, oh definitely the unions. The relatively-speaking lower price of gasoline in the US compared to foreign countries.
    Even things like the raising of the speed limits above 55 mph. Sure, you get places faster (and time is money in some cases), but trying to displace all that frontal mass of air gets significantly harder (if you’ve ever tried to ride a bicycle really fast, you get this idea quickly LOL). So, we raised the speed limit, to hell with the sucking sound of less efficiency of your auto’s engine, and why not go for a larger car while you’re at it to be “safer” at those high speeds, too?
    *sigh*
    .

    I wish I knew how they come up with these fleet numbers… is it an average of just the various models per company? or is it adjusted for how many of each kind they sell?
    (and I hope that above url-y thing worked out :P )


  3. ailec Says:

    hmmmm the url didn’t quite work like I wanted, so here it is:

    http://www.caranddriver.com/news/car_news/honda_and_toyota_models_top_mpg_chart_car_news

    Car & Driver article, about fleet mpg.


  4. ailec Says:

    “…then the Expedition, then the ginormus Excursion…”
    .
    And while we’re talking about cars, did it ever strike anyone else that it is bizarre that Ford named the larger vehicle “Excursion”? I mean, if I said to you that I was going on an Expedition, doesn’t that sound more extensive than just a mere Excursion?

    :P


  5. John Says:

    I’ve always thought that too! The smallest should be excursion, then expedition!


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